MTV’s Austin Chang talks about Streaming and Social Media
Austin Chang talks about MTV‘s new approach to streaming and social media. Until recently, MTV utilized its online presence to augments its broadcast brands. Now, MTV is launching TRL, in an effort to tap into the audience to help them create the programming and allow the audience to interact with the programming in some new and interesting ways.
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Written by @SibLaw_Official
July 9, 2009 at 10:26 am
Posted in entertainment, Marketing, Social Media, Streaming Media
Tagged with Celebrities, entertainment, Innovators, interactive, Marketing, Media, online, Social, Social Media, Streaming Media, Viral, Viral Video
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