Sib Law's poetry, photography, and other musings

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Archive for July 2009

MTV’s Austin Chang talks about Streaming and Social Media

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Austin Chang talks about MTV‘s new approach to streaming and social media. Until recently, MTV utilized its online presence to augments its broadcast brands. Now, MTV is launching TRL, in an effort to tap into the audience to help them create the programming and allow the audience to interact with the programming in some new and interesting ways.

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